Posts by Chris Peterson, Vector Firm
Top 3 Reasons to Be Thankful You’re a Security Sales Pro
In the United States, this week is all about gratitude and giving thanks. While most of our appreciation will be pulled to the most important entities in our lives like health, family and friends, I want to remind you about the awesome position you have as a salesperson in the security industry. Below are the…
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Top 3 Ways a Sales Person Can Stay Motivated
A career in sales can be full of extremes. In a constantly changing industry like security, it can be an emotional rollercoaster. There aren’t many other careers that offer the same extremes of rejection and victory. The great ones learn to motivate themselves throughout the day – they have to. I’ve had the unique opportunity…
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Sales Perspective: Too Many Questions?
Is it possible for a salesperson to ask too many questions? Fifteen years ago, I would have answered this question with an adamant: “No, you can never ask too many questions!” However, I don’t agree with that any more. You can ask too many questions. When questions became the center point of sales calls, our craft of…
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Your Ideal Prospect
What does your ideal prospect look like? Not long ago, I was at a happy hour with some friends. Sara, one of my colleagues, was there, and she joined us for a little while. She was engaged in a conversation with my friend Jacob about his love life. Sara asked Jacob the question we all…
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Meet Up With Your Prospects
Security integrators rarely meet with prospects before there is a project… but they should. In the security integration world, bad salespeople offer the cheapest possible price for solutions created by the customer. Good salespeople create solutions for the problems found by their customers. However, the great ones find the problems and solve them before they…
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Making an Exceptional Sales Presentation
What makes an exceptional sales presentation? I’ve watched, delivered or created thousands of sales presentations, and I have evaluated the success rate on most of them. Whether an integrator trying to win a project, a manufacturer trying to impress an integrator or either of them presenting to an architecture and engineering firm or consultant, most…
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3 Sales Improvements for Security Integrators
When an end user had an issue 15 years ago, they would call their security integrator to solve the problem. Even if they weren’t committed to one integrator, they’d call a few to compete for the job. But that’s not the case today! When a problem arises today, your customers gather as much information online…
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Four Strategies to a Successful ISC West for a Sales Professional
How do you, the sales professional, get the most out of ISC West? Below are four strategies that will help you take full advantage of your time in Las Vegas. Instead of leaving with a headache and sleep deprivation, you’ll leave rather with deeper relationships with customers, progress on several new prospects and dozens of…
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Build Your Sales As An Integrator
Can security integrators become excellent sales organizations? I think so! When I left a career in healthcare information technology and entered the electronic security industry 11 years ago, a friend of mine told me to be prepared. She knew nothing about security, but she knew that I had been spoiled up to that point in…
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